What is the PR Masterclass: The Agency Growth Forum?

We believe in the power of public relations. We believe the future of public relations is bright.
This event will focus on showcasing best practices in the vital areas of PR agency management and growth.

Why attend?

At this one event, 22 experts will give 11 Masterclasses on essential elements of managing a modern, profitable and successful PR firm. Each Masterclass will last for 20 minutes. A 10-minute Q&A will follow each Masterclass.

Key themes

  • Entrepreneurship
  • Agency growth
  • How to develop a management team
  • How to pitch successfully
  • The key PR agency growth and decision-making phases
  • How to bake creativity into your culture
  • How to drive DE&I change
  • The tool suite required in a modern PR firm
  • AI in PR
  • Diversity partnerships
  • What in-house communication directors want from their agencies
  • How to be better at procurement
  • How PR and communications professionals can use Ofcom and IPSO Codes more effectively.

If you want to hear from the experts, the people who’ve been there
and done it, attend this PR Masterclass: The Agency Growth Forum.

Recording provided, so you don't miss out!

All guests, so those who attend face-to-face and virtually, will be sent a password-protected recording of the sessions post-event.

There will be a breakout room where you can plug in your laptops and catch up with emails. The program is designed to be fast-paced so you can watch all the sessions and/or just join the sessions that you want.

We don’t want anyone who would like to attend, not to be able to. There are a limited number of face-to-face tickets and virtual tickets set aside for people who would like to come and are not able to afford the ticket price. Please contact bensmith@prmoment.com if you feel you are appropriate for this offer to receive a bursary form.

Please note:
There will be no sponsors for this event. We don’t believe in charging delegates for a ticket and filling the room with salespeople.